We are the third largest private bank in Brazil and the only international bank with scale in the country. We operate in the retail and wholesale segments with high value-added offerings, which enable us to provide a wide range of products and services for individuals, small and medium-sized enterprises and wholesale.
We are part of the Santander Group, a financial institution founded in Spain, which gives us significant competitive advantages, such as access to the Group’s global operations network, leveraging best practices and risk management implemented in other units, in addition to allowing us to offer customers an array of products distinguished by our strong global presence.
Our shares are listed on B3 – Brasil, Bolsa, Balcão under the tickers SANB3 (common), SANB4 (preferred) and SANB11 (units). Furthermore, we are also present on the New York Stock Exchange in the form of American Depositary Receipts (ADRs), which are publicly traded under the ticker BSBR.
We are convinced that the best way to grow in a profitable, recurring and sustainable manner is by providing excellent services to enhance client satisfaction levels, expand the customer base and increase loyalty. Accordingly, our actions are based on building close and long-lasting relationships with customers, suppliers and shareholders. These actions translate into our purpose, which is to help people and businesses prosper.
The Santander Group was founded in Spain in 1857, and has since expanded around the globe through a number of acquisitions.
In 1957, the Santander Group (“Group”) entered the Brazilian market through an operating agreement with Banco Intercontinental do Brasil S.A. In 1970, the Group established a representative office in Brazil, followed by the opening of its first branch in 1982. Since the 1990s, the Group has sought to broaden its footprint in Latin America, particularly in Brazil, by executing an organic and acquisition-derived growth strategy, highlighted by the following developments:
• In 2000, the Group acquired Banespa, a bank owned by the State of São Paulo, and became one of Brazil’s largest financial conglomerates.
• In July 2008, Santander Spain took indirect share ownership of Banco Real and, in August 2008, the acquisition by Santander Brasil of Banco Real’s share capital was approved via a share exchange transaction, making Banco Real a wholly-owned subsidiary of Santander Brasil before being merged into Santander Brasil on April 30, 2009.
Our units, common and preferred shares were listed for trading on B3 on October 7, 2009, while our ADRs, which represent American Depositary Shares (“ADSs”) registered with the Securities and Exchange Commission (“SEC”) under the Securities Act, were listed for trading on the New York Stock Exchange (“NYSE”).
In recent years, we have acquired companies complementary to our business, such as: (i) Getnet Adquirência e Serviços para Meios de Pagamento S.A. (“GetNet”), a technology company specialized in electronic payment solutions; (ii) we formed a joint-venture in the payroll loan and payroll credit card loan segments known as Banco Olé Bonsucesso Consignado; (iii) we entered into a partnership with Banque PSA Finance (associated with the Peugeot, Citroën and DS automotive brands) as well as a joint venture with Hyundai Capital Services, Inc.; (iv) we launched “ContaSuper,” a pre-paid card system which allows users to manage their daily financial activities entirely online; and (v) we also entered into an agreement with American Airlines Inc. for the marketing and issuance of co-branded credit cards, with the purpose of offering AAdvantage® miles to their respective customers as a result of their daily purchases.
In 2017, we acquired a 70% equity interest in Ipanema Empreendimentos e Participações S.A. (“Ipanema Credit Management”), a company that actively manages overdue loan portfolios and which we believe will further expand our expertise in credit recovery. During the course of 2017, we also announced a joint venture with HDI Seguros S.A. (“HDI Seguros”) in the field of car insurance. We have also continued to expand our customer offering during 2017. For example, we launched Superdigital, an evolution of ContaSuper, which enables customers to manage their finances in a different and dynamic way through a prepaid account.
We are a Simple, Personal and Fair Bank, guided by the following strategic priorities:
• Increase customer preference and loyalty by offering targeted, simple, digital and innovative products and services through a multi-channel platform.
• Generate results in a sustainable and profitable manner, with greater revenue diversification, aiming to strike a balance between lending, funding and services, while sustaining a preventive risk management approach and rigorous expense control.
• Maintain capital and liquidity discipline to preserve our solidity, face regulatory changes and seize growth opportunities.
• Achieve profitable market share gains through our robust portfolio, optimize the ecosystem and launch new ventures, continuously improving the customer experience.
We prioritize growth by cultivating close and long-term relationships with customers, suppliers and shareholders, as well as alignment with the country’s economic and social development agenda.
For additional details on our businesses, please refer to Chapter 7 of the Company’s Reference Form.